cv

VP of Data at Martie
San Francisco, California

experience

Martie

Full-time · 3 yrs 11 mos

VP of Data

Jan 2026 – Present · 6 mos

Building a world-class data stack across all the business functions at Martie so we can scale and continue to delight our customers. Expanding my focus beyond product and onto everything from performant business intelligence reporting and dashboards, vector databases and embedding models for synthetic data generation, infra for streaming product analytics, analysis for pricing and merchandise buying strategies, and data notebooks for investigative data science projects. Providing the data and direction we need to answer the biggest questions and challenges at Martie.

VP of Product

Mar 2023 – Jan 2026 · 2 yrs 11 mos · San Francisco, CA

Managed our product and engineering resources to envision, build, and deploy the absolute best experience for our amazing customers.

VP of Growth

Aug 2022 – Mar 2023 · 8 mos · San Francisco, CA

Led growth for a mission to make quality food more accessible: Martie saves perfectly good food from going to waste and offers shoppers savings of up to 70% on pantry staples like snacks, pastas, grains, and coffee.

Tundra.com

6 yrs 8 mos

Head of Growth

May 2020 – Aug 2022 · 2 yrs 4 mos · San Francisco, CA

Joined as a founding member and scaled Tundra from zero to a thriving B2B marketplace with 2M+ products, $21M+ in GMV for 2021, 10K+ brands, and over 30K active retail buyers. Comfortable managing international teams and agencies to execute on growth initiatives, but able to roll up my sleeves and ship product and marketing projects solo. Reported directly to the CEO.

  • Overhauled supplier (brand) onboarding, replacing a slow manual process with an automated, self-serve interface that took brands live in hours instead of weeks — tripling the number of brands going live per week.
  • Implemented a personalization engine (Miso) for product-recommendation emails: a 200% engagement lift that doubled the campaign GMV of our largest marketing channel.
  • Led a 4-month effort to design and build the first iteration of our internal advertising platform; exceeded revenue expectations at launch with 50%+ of brands opting into paid promotion.
  • Single-handedly managed $2M+ in annual Facebook and Google ad spend — messaging, creative, optimization, and A/B testing — cutting CPA by 50%+ while doubling conversion rates on cold acquisition.

Tools: Python (data analysis & scraping), SQL/LookML, Segment, Adobe CS, Figma, Contentful/Webflow, Facebook & Google Ads, ahrefs/SEMrush.

Growth Product Manager

Jan 2016 – May 2020 · 4 yrs 5 mos · San Francisco, CA

Used a broad array of tools and resources to craft growth initiatives aimed at scaling Tundra into the leading marketplace for independent businesses. Functioned across product, marketing, and operations to identify opportunities and execute.

Vox Supply Chain

7 yrs 1 mo

Director

May 2013 – May 2020 · 7 yrs 1 mo · San Francisco, CA

Managed client relationships with GTA Teleguam, Bluesky Cook Islands, Telecom Vanuatu, Solomon Telekom, and others. Worked with client engineers and staff to understand procurement requirements and execute RFQs on tight deadlines. Managed Coupa instances and built executive approval chains. Queried databases and produced monthly financial reports for client review.

Note: Vox Supply Chain was acquired by Tundra.

Boston University

4 mos

Finance & Administration Intern

May 2012 – Aug 2012 · 4 mos · Boston, MA

Worked within Facilities Management & Planning to publish strategic planning, renovation, and internal updates relevant to the BU community. Assisted the finance and purchasing department, and helped the energy and sustainability teams gather information and metrics for presentation.

Overseas Development Institute

4 mos

Economic Research Intern

Feb 2012 – May 2012 · 4 mos · London, United Kingdom

Worked with senior research teams to build and conduct reports on economic development goals in emerging markets. Attended meetings and conferences on development issues with an emphasis on political and economic goals. Created case studies on specific countries and government policies, particularly in the energy sector.

skills

data & analytics

  • Python
  • SQL
  • DuckDB
  • Snowflake
  • Pinecone
  • dbt
  • Data Warehousing
  • ETL
  • Business Intelligence
  • Data Visualization
  • Statistics
  • Google Analytics
  • PostHog
  • Deepnote

ai & engineering

  • Claude Code
  • Codex
  • GitHub
  • Ghostty
  • CMUX

product & design

  • Linear
  • Airtable
  • Figma
  • Photoshop
  • Adobe InDesign
  • Adobe Illustrator
  • Adobe Premiere Pro

growth & marketing

  • Facebook Ads
  • Google Ads
  • Google Tag Manager
  • Ahrefs
  • Klaviyo
  • Intelligems
  • Shopify Plus
  • CRM

education

Boston University

Bachelor of Arts (B.A.), Economics

Bachelor of Arts (B.A.), International Relations

2010 – 2013

Activities: International Affairs Association, BU Cycling Team, sustainability@BU Green Team. College of Arts & Sciences Dean's List (2011, 2012).

School of the Art Institute of Chicago

Interior Architecture

2009 – 2010

Activities: American Institute of Architects; Learning Modern Gallery Exhibition; FYP 2010 Gallery Exhibition (selected personal works accepted), Betty Rymer Gallery at the Art Institute of Chicago. Recipient of the New Artist Society Presidential Scholarship (Merit).

certifications

Accelerate Leadership Academy

Bain & Company — Bain Academy

Issued Oct 2023 · Credential ID 86036750